Following our ethos for working with ethical artisans and makers, HELLO LINEN is an extension of HELLO TRADER’S carefully curated collection. It is designed consciously and with intention in our Sunshine Coast studio, is OKEO-TEX Certified and is woven from flax sustainably grown in the province of Normandie, France.
HELLO LINEN encapsulates our aesthetic and aligns with our commitment to create beautiful pieces designed for longevity to encourage less consumption, which in turn will lower our carbon footprint and reduce wastage. We hope by sharing the motivation behind our brand practices we can encourage you to make slow and mindful purchases.
We are not only committed to slow and sustainable practices; comfort and quality are also really important to us… especially when it comes to bedding. All of our linen is stonewashed using natural pumice stones which creates that incredibly soft and lived-in feel that we are obsessed with. Along with its dreamy texture, HELLO LINEN also has antibacterial and hypoallergenic properties because it is a completely natural fibre. This also means it is breathable and has the ability to regulate body heat and room temperature, keeping you warm and cosy in Winter and cool in Summer.